– Selected by a panel of distinguished retail buyers, Grease X is noted for creating an entirely new product category –
Hartford, CT… Permatex®, a leading innovator in chemical technology for automotive maintenance and repair, has been awarded the 2016 Hardware Retailer Choice Award from the North American Retail Hardware Association (NRHA) for its innovative, Fast Orange® Grease X Mechanic’s Laundry Detergent during the 2016 National Hardware Show. Fast Orange Grease X was singled out as one of the best products presented at the show.
The Retailers’ Choice Award, which is in its 30th year, not only honors manufacturers for their innovation, but also helps retailers single out new and innovative products that they feel are unique, interesting, and hold a great promise for sales in their stores. Winners of the 2016 Retailers Choice Awards were chosen not by editors, but by a special panel of distinguished retailers who buy and sell products for a living.
Permatex Fast Orange Grease X Mechanic’s Laundry Detergent is the first-to-market laundry detergent made specifically for automotive technicians and serious do-it-yourselfers. Professional mechanics and do-it-yourselfers regularly complain about the difficulty of removing grease, stains and odors from their clothes. An additional problem they face is the residue of grease that can be left in the washing machine and ends up on clothes washed in the next cycle.
Fast Orange Grease X eliminates these problems because it is designed to effectively clean clothing that has been soiled by automotive grease, oil, tar, greasy dirt, and automotive fluids. It features a built-in pretreater that can remove up to 99 percent of automotive stains and odors. In addition, its proprietary soil release/antistatic agent actually helps repel future soils and keeps the washing machine clear of residual grease.
Dan Clarke, Sr. Product Manager at Permatex, noted, “We are honored to receive this prestigious Retailers’ Choice Award for our Fast Orange Grease X Mechanic’s Laundry Detergent. Our innovations team came up with an excellent solution to a very frustrating cleaning problem. We are very proud of them and their first-to-market achievement.”
More information is available at: fastorangelaundry.com.